Sean Williams, Co-Founder & Brand Strategist
With almost 25 years of marketing experience in Canada, the US, the Middle East and Australia, Sean has a unique view of human behaviour, marketing trends, and brand engagement. He has worked with some of Canada’s top brands including MolsonCoors, Nikon Canada, Kraft, CIBC, Dare and Toyota. He also spent time with some of Canada's leading advertising agencies - Dentsu and Leo Burnett.
During the last 15 years at Dashboard Marketing, Sean has developed brand and marketing strategies for organizations in retail, higher education, automotive, IT, tourism, startups, and more. As a Fractional CMO, Sean has worked with a list of organizations such as Tirecraft Canada, Eden Textile, Shaw Brick, StFX University, MagicLamp Software, GOALLINE and Kinduct. Through this embedded role, Sean managed and/or built their marketing department, created and marketed their brands, got them through a busy business period, or ensured they had a dedicated resource to develop particular strategies or initiatives. For more about our Fractional CMO offering and our other services, visit our Marketing Management Service page.
Sean is also an active speaker on the topic of branding and strategic marketing. He has presented at conferences (i.e. Social@Home, SEMM Forum, etc.) and post-secondary institutions across the country. Sean is extremely passionate about branding and storytelling. Get in touch with Sean via email to chat about our Fractional CMO role, broader list of marketing services or overall business support.
During the last 15 years at Dashboard Marketing, Sean has developed brand and marketing strategies for organizations in retail, higher education, automotive, IT, tourism, startups, and more. As a Fractional CMO, Sean has worked with a list of organizations such as Tirecraft Canada, Eden Textile, Shaw Brick, StFX University, MagicLamp Software, GOALLINE and Kinduct. Through this embedded role, Sean managed and/or built their marketing department, created and marketed their brands, got them through a busy business period, or ensured they had a dedicated resource to develop particular strategies or initiatives. For more about our Fractional CMO offering and our other services, visit our Marketing Management Service page.
Sean is also an active speaker on the topic of branding and strategic marketing. He has presented at conferences (i.e. Social@Home, SEMM Forum, etc.) and post-secondary institutions across the country. Sean is extremely passionate about branding and storytelling. Get in touch with Sean via email to chat about our Fractional CMO role, broader list of marketing services or overall business support.
